110% Instagram Reach Growth in 30 Days
Background
Advitam offers anti-aging and longevity treatments in Midtown Manhattan, including injectable peptides, bioidentical hormones, and IV therapy. Their treatments require patient education before people feel comfortable booking. Peptides and hormone therapy aren't as familiar as Botox or facials.
They needed social media content that would build trust and explain their services without sounding clinical or salesy.
The Results
I developed a content strategy built around education and social proof. The goal was to help potential patients understand what these treatments actually do and see real results from real people.
The content focused on explaining the safety and science behind treatments like peptide therapy, while featuring patient testimonials and before/after results. This approach positioned Advitam as knowledgeable and trustworthy rather than just another med spa.
I also coordinated quarterly photoshoots at their Manhattan clinic remotely, handling shot lists, editing, and posting schedules. Within 30 days, their Instagram reach grew by 110%. The consistent, educational content helped establish them as a credible source for longevity treatments in a market full of hype and misinformation.
Testimonial
“Jessica is great to work with. She is extremely responsive and the creative work she does is top notch. She is always willing to go above and beyond and help the business strategize on marketing initiatives. Her ideas are very helpful. I highly recommend Jessica for any social media management, creative, or general marketing work.”